
Legal
Cookie Policy
Last updated November 7, 2026
1.Types of Cookies and Similar Technologies
Cookies are small pieces of text sent as files to your computer or mobile device when you visit most websites. Cookies may be delivered by us (first party cookies) or by a third-party partner or supplier (third-party cookies). Cookies are either session cookies or persistent cookies. Session cookies expire at the end of each browsing session. Persistent cookies help us recognize you as an existing user and are stored on your device until they expire, although you can delete them before the expiration date.
We also use similar technologies, such as local storage in your browser, to store content and preferences. In this Cookie Policy, all of these are referred to as "cookies".
2.How We Use Cookies
We use cookies to:
- Keep you signed in and keep your account secure
- Make sure our platform performs as intended
- Remember your preferences, such as light or dark mode
- Identify errors on our platform
- Help us understand traffic to our platform and how it is used
- Analyze how well our platform is performing
We do not sell your personal data. However, certain information may be shared with or processed by third-party service providers and technology partners, including Google Analytics, Google Ads, HubSpot, LinkedIn and Meta, for purposes such as analytics, advertising, platform maintenance and improvement. Such processing or disclosure will be carried out in accordance with our Privacy Policy(opens in a new tab) and applicable data protection laws.
3.Types of Information Collected by Cookies
Depending on the type of cookie or similar technology used, the information collected may include:
- IP address
- Device and browser type
- Operating system
- Pages viewed
- Referring links or URLs
- Features used on our platform
See our Privacy Policy(opens in a new tab) for more information on the information we collect and why.
4.Types and Functions of Cookies
- Necessary cookies. These cookies are essential for the operation, security and accessibility of our platform and enable core functions requested by users, such as maintaining secure login sessions, authenticating users and protecting against unauthorised access. These cookies cannot be disabled through our cookie preference settings because the platform may not function properly without them.
- Performance and Analytics cookies. These cookies help us understand how users interact with our platform, including the pages visited, features used, frequency of visits and any technical errors encountered. We use this information to measure platform performance, identify areas for improvement and enhance the user experience. These cookies are only activated with your consent, which you may withdraw at any time through our .
Our analytics providers may use cookies to perform their services. Their use of your information is covered by their own policies.
- Marketing and Advertising Cookies. These cookies and similar technologies help us measure the effectiveness of our advertising campaigns and understand how users interact with our advertisements. They may also be used by our advertising and marketing partners, including Google Ads, HubSpot, Meta and LinkedIn, to deliver, personalise or measure advertisements that may be relevant to you on other websites and platforms. These cookies are only activated with your consent, which you may withdraw at any time through our .
Cookie Inventory:
All cookies listed below are set as first-party cookies on TailoredIQ's domain. Our Google, Meta and LinkedIn tags run in your browser and also send events through our own domain using Stape's server-side tracking infrastructure; HubSpot's tracking code runs in your browser and sets its cookies on our domain directly:
| Cookie name | Purpose/provider | Duration |
|---|---|---|
| _gcl_au | Google Ads: measures advertising effectiveness and conversions | 90 days |
| _ga and _ga<ID> | Google Analytics 4: distinguishes users and measures platform interactions | 2 years |
| FPID | Google Analytics 4, set by our server: recognises a returning browser so visits can be measured accurately | 2 years |
| FPLC | Google Analytics 4, set by our server: links visits across our pages and subdomains | 20 hours |
| _fbp and _fbc | Meta: supports advertising measurement and attribution | 90 days |
| li_fat_id | LinkedIn: supports advertising measurement and attribution | 30 days |
| __hstc | HubSpot: recognises a returning visitor and records their first, last and current visit and the number of visits | 6 months |
| hubspotutk | HubSpot: identifies a visitor so that enquiries from the same person are matched to one record | 6 months |
| __hssc | HubSpot: keeps track of the current visit so that pages viewed in one visit are counted together | 30 minutes |
| __hssrc | HubSpot: notes that the browser was restarted since the last visit | End of session |
Although these cookies are set as first-party cookies, information collected through them may be processed by the relevant third-party advertising and analytics platforms in accordance with their respective privacy policies.
5.Other Services
Our platform may contain embedded content or functionalities provided by third parties, such as booking calendars, video players or other external applications. When you interact with or access these features, the relevant third-party provider may collect information about your device and interaction with the embedded service and may use cookies or similar technologies in accordance with its own privacy and cookie policies.
These services load when you open the page or feature that contains them, and their cookies are governed by the provider's own policies rather than by your choices in Cookie settings.
We encourage you to review the privacy and cookie policies of the relevant third-party providers to understand how they process your information.
6.How Can You Manage Your Cookies?
You can accept or reject Performance and Analytics cookies and Marketing and Advertising cookies at any time through . You may also withdraw your consent at any time through the same settings. Necessary cookies cannot be disabled through our Cookie Settings because they are required for the proper functioning and security of our platform.
You can additionally configure your web browser to accept or refuse cookies. Please note that refusing or disabling certain cookies may affect the functionality of parts of our platform.
7.Updates to This Policy
We may update this Cookie Policy from time to time, for example in response to changing laws or technical or business developments. You can see when it was last updated by checking the date at the top of this page.
8.Contact Us
If you have any questions about our use of cookies, contact us at info@tailorediq.ai.